We were tasked with creating a brand in any area of our choice. To accompany this brand, we also had to design a logo and website reflective of our company's values and purpose. I decided to create Zimse, a fictional plush company that strives towards providing high-quality, adorable plush toys for everyone! While their primary demographic is children, Zimse can be enjoyed by anyone.
Zimse Logo
I designed a website for both a mobile and desktop layout. My design concept revolves around creating an inviting, user-friendly interface that reflects Zimse's visual and branding identity. I carefully curated a color palette, typography, and imagery that evoke a sense of coziness and playfulness, ensuring visitors feel as snug as their plush companions.
Style tile for both layouts showing the design elements I planned to utilize and create
Website Prototype Recording
Mobile Site Prototype Recording
